“Brands that are consistently presented are 3 to 4 times more likely to experience brand visibility.” (Lucidpress)
Having a strong brand works to build customer recognition. Consumers are far more likely to choose a brand that they recognize over something unfamiliar, even if they don’t know a great deal about your company at the time. This is why it’s so important to brand on your disposable paper coffee cups , getting customers to literally promote you brand in their hands. If your branding is strong then potential customers will be able to easily make a connection with your brand when they see your shop or stall, giving you a competitive advantage.
Your brand is what makes you different in a competitive marketplace. When customers recognize and back your brand, it gives your company a competitive edge. Colour can increase brand recognition by up to 80% - Don't be afraid to go bold.
Consider eco-friendly paper cups
Packaging that's recyclable or reusable is always a reason for a consumer to choose your brand over your competitor's. In fact, 52 percent of people around the world make purchase decisions partially due to packaging that shows a brand making a positive social and environmental impact.
If you’re ambitious and want to stay ahead of the pack, increase brand awareness and drive sales then coffee cup printing is an ideal and cost effective solution. Take the leap from plain food packaging to custom branded, anything is possible - get creative & get your brand moving!