6 packaging must haves for your takeaway dark kitchen
In recent years, the concept of dark kitchens (otherwise known as ghost kitchens) has become increasingly popular, especially in the wake of the COVID-19 pandemic. These types of kitchen operate exclusively through online delivery platforms, and don’t have a physical eat-in space.
For a dark kitchen to succeed, it’s important to pay attention to packaging, as it plays a crucial role in ensuring that the food reaches the customer in a fresh and presentable condition. Read on to discover the packaging must-haves for your takeaway dark kitchen:
1. Quality packaging material: To ensure your customers receive their takeaways in the right state, it is essential to invest in packaging materials that are sturdy, leak-proof, and able to retain heat. This will ensure that the food remains fresh and hot during transit and reaches the customer in the same condition as it was prepared.
2.Branded bags: Given that dark kitchens rely on deliveries, branded paper bags are vital for creating a lasting impression on your customers and differentiating your dark kitchen from others. By adding your logo and brand message to the outside of a paper bag, you can build brand recognition and loyalty among your customers.
3.Sustainable packaging: With increasing awareness about the environmental impact of packaging, consider using sustainable packaging options. These can include materials such as biodegradable or compostable packaging made from plant-based materials. By doing so, you can not only reduce your carbon footprint but also appeal to environmentally conscious customers.
4. Custom greaseproof liners: Using custom printed greaseproof paper can be enhance the presentation of your food. Additionally, they can be used as a more cost-effective way to package food items such as burgers, negating the need for burger boxes.
5.Stickers: Indicating that a food delivery hasn’t been tampered with is a must-have for takeaways, especially in the instance of contactless delivery. By using stickers to secure packaging, you can provide assurance to customers that their food has not been tampered with during transit.
6.Clear labelling: To ensure that the customer receives the correct order and can easily identify the contents of the packaging, make sure to clearly label each portion. To do so, you could use printed food flags. These can also be used to indicate allergen information or dietary requirements, such as if a meal is vegan.
Here at PackGenie, we have a wide variety of customisable packaging options available at highly affordable prices. If you’re a dark kitchen that’s looking for the right packaging solution, reach out to discuss your specific needs.
Tags: dark kitchen, stickers, custom printed greaseproof paper, branded paper bags, printed food flags, sustainable packaging