19.07.2021

4 ways you can use branded paper cups to promote your restaurant

Looking for new ways to promote your restaurant that don’t require hefty budgets or lots of hard work and investment?

If so, we have just the solution for you!

Our branded paper cups are affordable, eco-friendly thanks to their fully recyclable and compostable nature and have a multitude of uses to help get your brand in front of current and potential diners. Let’s take a look at some out-of-the-box ideas to ensure you use them to their full potential.

 

Pop up restaurants & events

During lockdown, more and more restaurant owners decided to take their offerings outdoors with many heading to artisan food markets to sell ‘cook at home’ kits or hot street food and drinks just to keep themselves afloat.

Some of these pop-up outdoor restaurants have proven to be so popular that a growing number have decided to pursue this avenue for events and corporate entertainment even when hospitality is permitted to return full force with no restrictions. Having branded paper cups to serve hot and cold drinks, or even hold napkins and cutlery can serve as a visual reminder of your brand outside of your premises.

 

Embrace the fine dining at home trend

Diners have really missed eating out, but they've also enjoyed fine dining opportunities at home thanks to restaurant meal kits and home delivery from chefs up and down the country. Just because you may not be physically pouring the drink yourself for your guest, there’s no reason that you can’t include branded paper cups within your fine dining at home offering.

From sauces and cocktails to sorbet and after-dinner coffee, branded coffee cups are a great way of using every opportunity to promote your branding and create a recognisable and tangible business asset.

 

Keep the kids entertained

Keeping the kids quiet while the grown-ups dine can help increase average order values as children who are entertained give adults the chance to indulge in dessert or coffee. Try filling branded paper cups with crayons and printed colouring-in sheets to keep little visitors busy and set them out by the door for families to grab or on tables or counters in the case of to-go food.

 

Make the most of the lunchtime rush

With more people now returning to their workplaces, getting good food to go is a great way to cash in on those that don't have the time to enjoy a sit-down meal.

Using Pack Genie branded greaseproof paper and branded paper cups on tandem, you can create gourmet burgers, sandwiches, wraps of any other lunchtime favourites that are suitable to take away and bundle them together as a drink and main meal deal to make the most of the lunchtime trade.

 

Tags: branded paper cups, greaseproof paper, printed paper cups