Anyone working in the food industry will already be aware of how greaseproof paper is a great and functional option for packaging products. It can withstand being exposed to a range of temperatures and repels fat and oils from foods, aiding in food transport. However, greaseproof paper can be more than just food packaging. When personalised, it also increases your brand awareness, ups your perceived sales value, and makes your food appear more professional.
Want to start using personalised greaseproof paper in your food business but don’t know where to start? Here are four creative uses you’ll love that are bound to make you stand out from the crowd.
1. Sandwich Wraps
Wrapping sandwiches – or other food items such as burgers and wraps – in personalised greaseproof paper looks professional and instantly boosts your brand awareness. As your customers walk away with your sandwich in their hand, they’ll constantly look at the logo. Your business and brand will be reinforced in their mind. Besides, being compostable, greaseproof paper is an eco-friendly packaging option that many consumers will be grateful for.
2. Tray, Basket and Mailer Box Liners
If you have a range of items out on display in trays and baskets, using greaseproof paper as a liner is a fantastic idea. Again, your branding will be reinforced as your customers browse your products. Not only this, but it will also make clean-up easier at the end of the day. All grease will have been contained and you can easily crumple up the paper and catch all crumbs, avoiding the need for hoovering.
3. Disposable Menus
The COVID-19 pandemic has seen many hospitality businesses trying to limit social contact, and one of the first things to go was restaurant menus. Some businesses use QR codes to direct customers to an electronic version, but another option is to print disposable menus on greaseproof paper. Printing the menus on greaseproof paper is a more environmentally-friendly option than printing on regular paper as they can be composted after use, besides being a more affordable option.
4. Table Placemats
Personalised greaseproof paper is also a great idea for disposable placemats. The sheets can effectively catch crumbs and grease, and can easily be disposed of after a single use. This makes cleaning and preparing your tables for your next customers quick and easy. It is also a straightforward way to keep your restaurant tables sanitised and safe for your diners.
Tags: greaseproof paper, personalised packaging, takeaway, restaurants